How Manual AdWords Extension Can Empower Your Business

By: Ishika

Date: July 13, 2018

Having learned about automated ad extensions, it’ safe to say that automated extensions are not always the best to increase productivity. So, let us now explore the Manual Ad Extensions and see how it can make up for the cons of its automated counterpart. Oh, by the way, a major advantage that manual Ad extensions […]

How Google AdWords Extension Can Spark Your Business

By: Ishika

Date: July 6, 2018

Google AdWords can upgrade your business in many lesser-known ways, once you’re aware of them. For instance, the AdWords extensions can increase the visibility of your ad by adding relevant information improving the quality of the same, as well as letting your ad emerge in the top search results without any extra charges. Wait, there’s […]

Why Google Places Is The New Godfather of Small Business

By: Ishika

Date: July 2, 2018

It’s the 21st century and Google is the new age yellow pages that we all refer to. Our searches vary from laundry services to restaurants and we always prefer the one with better reviews and ratings. In order to help us, Google has integrated its organic search results with its other services like maps, places, […]

User Engagement

By: Dwarika

Date: August 24, 2017

User Engagement means the frequency and the duration that a user interacts or uses a website, app, or other product. The degree of the engagement/interaction of the user is measured by the use of analytics and metrics i.e., the amount of time and energy spent by the user on the specific product/service (website or App) […]

List of Top 10 Sites In India

By: Dwarika

Date: July 3, 2017

According to the source, Alexa, the sites most popular among Indian users are as follows- This is the Indian version of the Google browser. Though Google is the default browser of most of the systems, this URL is most viewed by users. A reason this is so popular is because of the option to […]

Methods of Marketing Your Business

By: Dwarika

Date: June 27, 2017

Advertising is to business what protein is to the body. For the body to be well nourished and grow at a proper pace, the quantity and type of protein should be uniformly distributed over a period of time. In the same way, for a business to expand and flourish, it is imperative that advertising be […]

What Make Whatsapp so Popular

By: Dwarika

Date: June 8, 2017

Launched in 2009, and acquired by Facebook in 2014, Whatsapp has become the most widely used instant messaging app in India as of 2017. Used by people belonging to all age groups, the application has rapidly gained momentum within a decade of its initiation. Whatsapp has managed to stay ahead of its major competitors, including […]

List of Most Used Mobile Browser

By: Dwarika

Date: May 26, 2017

The world today is incomplete without internet. People on the go are armed with their phones which are in return armed with the best browsers to connect users to anything, anywhere. Some useful browsers commonly used in androids and smartphones: Google Chrome Chrome too comes with the latest compression technology, allowing it to save mobile […]

Top Payment Gateways in India

By: Dwarika

Date: May 23, 2017

As a country that’s soon growing into a powerful IT authority in the world, India has been taking small and giant leaps by accepting recent advancements. In this exacting process of affairs online commerce has a huge role to play. The internet of things vision is incomplete until linked to an online payment portal which […]

Security Breach at ZOMATO: 17mn User Data

By: Dwarika

Date: May 18, 2017

Zomato, the popular restaurant search reported a security breach on Thursday, 18th May 2017. Data of almost 17 million users was reported to be stolen from its database, including passwords. After the terrifying cyberattack last week, where a ransomware called ‘Wannacry’ hacked into computers and encrypted files, this instance is the second serious issue to […]

Cyber Crimes- RANSOMWARE Virus Attack

By: Dwarika

Date: May 17, 2017

12th May, Friday, 2017 dawned dark and menacing for computer users worldwide. More than 200,000 computers in more than 100 countries were affected when a ransomware stormed through the systems and played havoc globally. Wannacry, a computer worm targeting a loophole in Windows OS (primarily XP, 7 & 8), encrypts data and confidential files, rendering […]

Viral Videos: The Fever Rises on Social Media

By: Dwarika

Date: May 12, 2017

Research shows that there are quite a few things the Modern Man cannot live without: air, water, food, shelter, and of course, social media. For many people in the crowd, the day begins with a morning post, and the last thing to do on their list is the same. Many blogs operate the same way- […]